Platform coverage

Cross-platform analytics only holds when every client agrees on milestones, identity, and timing. Here is how we look at each surface.

Multiple devices showing the same product experience

iOS

App Store builds, ATT-aware measurement, and deep-link entry paths

  • Install-to-open timing
  • Push permission events
  • In-app purchase milestones

Android

Play Store and sideload variants, notification channels, and OEM timing quirks

  • First-open vs install
  • Background session rules
  • Store referrer fields

Web

Responsive web and progressive web clients sharing the same product journeys

  • Cookie and storage identity
  • SPA route changes
  • Checkout confirmation events

Shared backend

Server events that must reconcile with every client without double counting

  • Idempotent purchase events
  • Auth success sources
  • Webhook-driven milestones

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